AvtoVAZ has launched a promotion for the Lada Aura Premier sedan: until May 31, the top configuration, initially priced at 2,599,000 rubles, can be purchased with a discount of 550,000 rubles. The condition for receiving the maximum discount is оформление кредита, лизинга или сдача автомобиля по программе трейд-ин.
In addition to the discount, buyers have access to a фирменный кредит at a record low rate of 0.01% if the initial payment is at least half the cost of the car, and the loan term does not exceed two years. These conditions make the purchase even more profitable and accessible.
Lada Aura is built on the Vesta platform but features an increased wheelbase and a more premium interior. Under the hood is a 1.8-liter бензиновый двигатель with a capacity of 122 hp, working in conjunction with a вариатор. Improved interior trim and a less «жёсткая» suspension emphasize AvtoVAZ's desire to reach an audience that values comfort and space.
Despite support from government agencies and the attraction of new financial instruments, in the first quarter of 2025, only 118 units of Aura were sold — almost half as many as in November-December 2024 (203 units).
Read more on the topic:
Новый бизнес-седан LADA Aura поступит в продажу с 30 ноября 2024 года: цены и варианты комплектации
Её узнают по колёсам: внешние различия Lada Aura в версиях Premier и Status
Чем Lada Aura Premier отличается от Status: особенности комплектаций автомобилей
