The trend towards localization of automobile production has been recorded in Russia. This was stated by the General Director of Sollers, Nikolai Sobolev. According to him, despite the increasing presence of Chinese brands, localization is becoming increasingly relevant.
He added that the localization of production not only strengthens the company's position in the market, but also contributes to improving the quality of cars. Sobolev emphasized that Sollers is actively working to reduce dependence on external supplies.
We are confident that we can successfully compete with any direct import of Chinese cars
Thus, Sollers continues to develop its production facilities, focusing on the domestic market and the needs of Russian consumers. This allows the company not only to adapt to changes in the market, but also to strengthen its position in the face of growing competition.
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