Без отрыва: покупать на Ozon теперь можно в соцсети «ВКонтакте»

Users can add products to their cart without going to the marketplace

The Ozon marketplace has integrated with the VKontakte social network. Now users will be able to make purchases without interrupting their viewing of the news feed, clips, and stories.

In the VKontakte social network, you can now see products with the Ozon badge. Users can add them to their cart without leaving the social network. When placing an order for a product, a mini-application window of the marketplace will open. For the first use, you need to log in via Ozon ID.

The integration will help Ozon sellers find even more customers, and users will be able to buy goods directly on VKontakte, combining shopping with viewing content and communicating on the social network.
Valeria Koryakovtseva, Director of the SMB Business Unit at VK

The ordering process takes place in the marketplace interface familiar to users. The buyer can choose a convenient method of payment and delivery: to a pick-up point or by courier to the specified address. If the product does not fit, it can be returned upon receipt or within the specified period.

After completing purchases, the user can close the Ozon mini-application and continue using VKontakte.

Previously, the VKontakte team updated the video editor and clip creation. Now authors will be able to make edits after uploading, create short clips from long videos in just a couple of clicks, and add them to long recordings.

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Sources
VK

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