Схема отработанная, но недоработанная: «Яндекс Маркет» запустил продажи автомобилей

Car sales have started on "Yandex Market." Currently, residents of the capital can purchase vehicles from several Chinese brands.

Image source generated by the DALL•Е 3 neural network

Now, buyers will be able to search and compare cars on a single platform to choose the most suitable option. The service is already available to residents of Moscow, and next year it will appear in other cities.

press service of "Yandex Market"

Currently, the platform features cars from Chinese brands Chery, Jaecoo, and Omoda. As reported by "Market," they plan to start collaborating with other car manufacturers and distributors soon, which will significantly expand the range of models available for order.

Cars can be found in the "Auto Products" category or by using the search function. To purchase a car, you need to visit the dealership, sign a contract, and pick up the car. Payment can be made in cash or by card, and in the future — by prepayment.

Nuances

Maxim Kadakov, editor-in-chief of the magazine "Za Rulem," noted that the scheme is worked out but not quite finalized.

Firstly, poor navigation. If you type "Jaecoo J7" in the search on the portal, you can find mats for the J7, but not the car.

Maxim Kadakov, editor-in-chief of the magazine "Za Rulem"

Secondly, as Kadakov noted, he counted only 18 cars and models of brands such as Chery, Jaecoo, and Omoda.

Thirdly, and this is the most important: you can only choose a car, the expert emphasized. After that, the dealer will call the buyer back to agree on the details. Picking up the car, as mentioned above, will have to be done independently at the dealership, and payment is currently only possible upon receipt.

Fourthly, the scheme currently only works in Moscow — and I only found one car delivery point.

Maxim Kadakov, editor-in-chief of the magazine "Za Rulem"

Prices here are the same as in the dealership. Price lists are attached to the car descriptions. In essence, Kadakov added, this is just a platform for ads, not online commerce.

Earlier, the Wildberries marketplace launched online sales of electric vehicles. The first in this segment was the Russian electric car "Amberavto A5," which received the unofficial name "electric train."