
Russians are returning to YouTube: the service has boosted video consumption in Russia
The average viewing time on the service increased by 24% and reached 99 minutes per day

The average viewing time on the service increased by 24% and reached 99 minutes per day

Authors will be able to earn income in several ways and choose suitable advertising offers themselves

After Traffic Growth and Overtaking YouTube, the Service is Transitioning to a Paid Model

Free and paid plans with different levels of access are being considered

The market can no longer handle the previous prices amid the growing load

Telegram surpassed the video hosting service in monthly reach in Russia among the audience over 12 years old

YouTube's monthly reach decreased to 89.6 million people amid a complete slowdown

In December 2024, WhatsApp increased its monthly reach to 96 million users

Industry source: Links to YouTube will no longer be displayed in Russian search engines

Blogger Vitaly Veselov: content from YouTube is massively transferred to the "VK Video" platform using bots

In December 2024, "VKontakte" surpassed YouTube in reach for the first time - 92 million users

Video hosting traffic has fallen below 20% of average values

Users of mobile operators began to complain about the unavailability of YouTube

Most often, data is submitted to register their VKontakte pages

Meanwhile, Shorts continue to lose views