Russians in eligible benefit categories will be able to visit cultural institutions free of charge or at a discount within a week by presenting a digital ID in the Max messenger. This was announced by Russian Minister of Culture Olga Lyubimova.
This option will become available from February 22, 2026 for:
- students
- pensioners
- large families
- people with disabilities
This concerns visits to museums, theaters, concerts, and cultural and leisure centers.
The Russian Ministry of Culture actively supports initiatives aimed at engaging a broad audience with art.
The campaign will run until March 1 in the country's regions. The list of events for benefit recipients is available on the website "Kultura.rf" and on the regional portals of the Ministry of Culture.
Read more materials on the topic:
- Stores will be required to accept Max ID for data verification starting in autumn 2026
- Digital ID in Max: starting March 1, Russians will be able to check into hotels using a digital passport
- Some iPhone owners cannot log into "Gosuslugi" without the Max messenger