MAER Media Holding is launching a Unified Digital Communications Platform, combining online media, digital promotion, street screens, and screens in high-traffic locations.
The platform covers 350 cities, 84 regions of Russia, and 55 million people monthly, with the goal of reaching 100 million by 2029.
4.2 thousand advertising surfaces in SDEK points across Russia are connected to the platform. The number of screens will increase in the future. Screens in restaurant and cafe chains such as Burger King and Shokoladnitsa have also been added to the platform, increasing the audience by 26 million people.
MAER acquired the 1MI information holding, with a monthly reach of 20 million people. The platform allows information to be broadcast through various channels, enhancing the effectiveness of information campaigns.
In 2025, the focus will be on development in Moscow, with the aim of making the city the media capital of the world. It is planned to create more than ten media facade clusters in Moscow, including a project in Moscow City.
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