Smartphone for watching ads started to be given out in Russia

The company "Bureau of Digital Projects" promises to change the model of consumption of digital services and interaction with advertising content

The company "Bureau of Digital Projects" has launched pre-orders for an unusual smartphone — the device and communication can be obtained free of charge in exchange for watching built-in advertising. Basic functions — calls, messages, messengers — remain available around the clock, and banners and videos are displayed in the interface. The user can customize advertising preferences, and "advertising, interface and user behavior work as a single unit," the developers promise.

A benefit calculator is available on the project website: you can track how much money is saved thanks to this format. For comparison: a regular smartphone costs from 25 thousand rubles plus about 500 rubles per month for communication. In the "Smartphone for Attention" it is 0 rubles.

The free communication package includes 20 GB of Internet, 250 minutes of calls and 50 SMS. The device is equipped with a 6.88-inch display with a frequency of 120 Hz, a dual camera (main module 50 MP), an 8 MP front camera and a 5000 mAh battery with 18 W charging.

We are opening pre-orders for a fundamentally new consumption model: a person receives a device, paying with attention. This is an honest exchange and a win-win situation that the Bureau of Digital Projects is implementing. Our smartphone is for those who like to experiment with technology and choose understandable savings without complicated rules.
Alexander Moiseev, CEO of "Bureau of Digital Projects"

Read more materials on the topic:

Now on home