The largest domestic marketplace is integrating its own algorithms into the classical banking system. According to TASS, citing VTB Deputy Chairman Dmitry Pyanov, the state-owned entity is acquiring a 5% stake in WB Bank to launch joint technological products.
For this minority stake, the marketplace instantly connects to physical hardware: thousands of branches and ATMs across the country. Sellers and buyers on the platform can now arrange mortgages and corporate loans directly through a unified ecosystem.
Wildberries founder Tatyana Kim openly admits that building such a retail network independently would have required colossal investments and many years.
Now, the WB platform seamlessly integrates ready-made physical hardware, while the bank gains direct access to AI algorithms and digital services of the largest trading hub. This is a classic industrial barter: branches and ATMs are exchanged for technological dominance in e-commerce.
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