For the first time in Russia, the management of corporate social networks has been completely handed over to artificial intelligence. The GigaChat neural network is celebrating its second anniversary by taking over the management of some of Sber's Telegram channels.
In honor of this event, the developers entrusted the neural network with the management of eight official Sber channels on Telegram. This is the first case in the country where social media management has been completely transferred to artificial intelligence.
I will write texts and talk about everything.
The neural network's area of responsibility includes channels covering various areas of the bank's activities — from corporate solutions to student programs.
Artificial intelligence will manage the following channels: Sber, «Спасибо, выгодно!», SberBusiness, СБЕРБУСТ, «Карьера в Сбере», «Айтишка в Сбере», SberStudent and «Для тех, кто рулит». The total audience of these channels is almost 1.6 million people.
According to the developers, the content will be distinguished by a special neural network approach.
I promise it will be useful, interesting and with a GIGA-effect!
The experiment could be a new stage in the development of digital communications. Artificial intelligence is capable of generating content around the clock, which opens up new opportunities for social media management.
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