In the first two months of 2025, the Russian automaker Xcite sold 836 vehicles. In February, sales amounted to 452 cars, of which 390 units were X-Cross 7, and 62 cars were X-Cross 8.
Such sales rates mean that car inventories will be sold off for a long time. The "Avtozavod St. Petersburg" plant (formerly Nissan) plans to produce 6,500 Xcite crossovers in 2025, which averages 542 cars per month. However, actual sales remain below this figure - 418 cars per month. Even without taking into account the already assembled 10,000 cars stored in warehouses, production continues to outpace demand, and the number of unsold cars is growing.
To stimulate demand, the company offers discounts of up to 300,000 rubles. According to insiders, the plant is "choking on unsold cars" - the finished product area, designed for 10,000 cars, is allegedly already full.
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