Calls with company logos: Beeline launches innovative service

Subscribers will be able to see not only the name of the organization, but also the logo of the caller

VimpelCom operator (Beeline brand) announced the introduction of a new Branded Call technology. It will allow subscribers to see the logo and name of the company calling their phone. The innovation makes Beeline the first operator in Russia to offer such a service.

The new technology allows you to specify the purpose of the call. This also simplifies caller identification. Subscribers will be able to understand whether to pick up the phone or not.

Branded Call requires support from mobile device manufacturers. Tecno was the first brand to implement this function. Calls from companies will be visible on Tecno smartphones, as will calls from friends.

For Beeline subscribers, the use of Branded Call will be free. To support this function on Tecno smartphones, you do not need to install additional applications. The technology is connected as part of the "Etiquette" service, which guarantees that the operator checks information about the calling company.

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