"Yandex Direct" has simplified the launch of advertising. Now, a website is not needed for this — a description of the product, service, or the business itself, as well as contact information, is sufficient. This will help promote products on popular marketplaces Wildberries, Avito, and Ozon. This was reported by the press service of "Yandex".
"Sales on Marketplaces" is an improved advertising algorithm that allows you to add links to stores on all online platforms. The system works automatically and shows advertising to an interested audience.
If the seller does not initially have integration with Wildberries, Avito, and Ozon, Direct will automatically create a promotional page — those who clicked on the banner will land on it.
Entrepreneurs have different payment methods available: for views, for clicks, and for link clicks. The function is currently in testing mode, the company added.
Earlier, www1.ru reported that Yandex launched an express delivery service for tires and wheels from online stores to home.
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