The AvtoVAZ concern plans to start selling the entire Lada model range in the Iranian market, according to Andrey Vladimirtsev, head of sales in foreign markets at the company. According to him, Iran is ready to buy Russian cars.
According to AvtoVAZ's estimates, the market is large and interesting, with many customers who are positively disposed towards the brand. Lada Vesta has already been presented in Iran.
Iran is a very high-priority market for Lada exports
According to him, Lada's representative in Iran will be Nika Motor. Its employees will be responsible for organizing distribution, establishing dealer centers, and assisting in car maintenance.
Earlier it was reported that AvtoVAZ presented modified models of Lada Niva Travel Lada Niva Legend 2024. The first shipments of cars to dealerships have already begun.